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$3000.00 Lions Den Marketing Contest to be held at this years What's in Out Back Summit

Marketing Contest

The Lions’ Den

Marketing Contest

September 7, 2012


$3,000 Marketing Plan


As part of the 6th Annual What’s IN OUT Back! Economic Summit, Wasatch County will once again welcome the Lions’ Den.  Contestants will have 3 minutes to pitch their marketing plans to a panel of experts and before an audience of 300 business owners, entrepreneurs and government leaders.

The prize includes a $3,000 grant with Intrepid Marketing Agency to advise and assist you in the implementation of your marketing plan. 

This is a twist from last year’s Lions’ Den Competition.  This year we will be focusing entirely on marketing plans rather than business plans.  To participate a business must be in operation for less than 10 years and have fewer than 15 full-time equivalent employees.  Below, are the application requirements and award criteria:

Please Submit

  • Cover Letter, including:
    • Name and Contact Information of Key Personnel
    • Brief Description of the Business
    • Complete Marketing Plan with Outline (Maximum 3 Pages)
  • Complete and Signed TERMS OF THE COMPETITION page


  • The Lions’ Den Competition will assign points to applicants according to the following criteria:
    • (50 Points Possible) Clarity & Strength of Marketing Plan According to Panel of Judges
    • (25 Points Possible) Strength of Presentation According to Panel of Judges
    • (25 Points Possible) Strength of Presentation According to Audience
  • Application materials must be sent via email to by 5 PM on Thursday August 30, 2012


*See TERMS OF THE COMPETITION for full details on the terms and conditions of the event.

BY RHETT SPENCER   08/08/2012

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